In the past decade, the United Kingdom has seen exponential growth in the number of startups. Especially in London, startups have been taking advantage of the numerous venture capital behemoths present, along with many active angel investors around the world. We all know Silicon Valley as the startup capital of the world. But, due to […]
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How will you refer to 3 friends in the Silicon Valley? As a startup. Startups have been on the rise in the last few years. There are more than 200,000 startups in the USA alone. In this article, we will talk about the top startups in the USA. Juul is a vapour products brand, based
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Starting your day, after a long and tiring work day, or even hanging out with your friends, a cup of tea can make anything memorable. You would also agree to this that nothing beats a nice cup of hot tea. So, Rajeev Baid, the founder of Chai Chun, changed the way that people look at
“Bridging the gap between the growers and the drinkers” Rajeev Baid, Chai Chun Read More »
The modern-day consumer has grown a consciousness towards sustainability and ethical shopping, and it seems like the team over at WOW Skincare has cracked the formula of dealing within the realm of skincare in India. The brand majorly bases itself on organic and natural products that are not only different from its counterparts but also
The brown and silver wrapper that covers one of the most exquisite and nostalgic feelings that one can experience is Hershey’s chocolate. It dates back to the 1920s when it was called the Hershey Chocolate Corporation. It is the pride of America as it creates a generous amount of impact on pop culture and society.
Hershey’s case study – Spreading smiles through every bar Read More »
In life, the rule of thumb is don’t bite more than you can chew, unless it is a Cadbury chocolate bar. Cadbury is arguably one of the most famous chocolate companies in the world. Many would even say that when they hear the word chocolate, they automatically associate it with Cadbury. So, this article will
Thoda Meetha Ho Jaye – Cadbury Case Study Read More »
Hemp-based products are gaining acceptance in the Indian market. The public has become more knowledgeable about the benefits, which has led to the emergence of startups in the sector. The benefits of medical cannabis are undeniable, and Cannabidiol (CBD) is expected to be a $55 billion market by 2028. IHO’s Inception Bangalore-based Rohit Kamath and
Hemp To The Rescue – The Story of IHO’s Rohit Kamath and Loveena Sirohi Read More »
Pampers as a concept came about in the 1950s when Victor Mills was looking for a better way to diaper his grandson. Mills was a chemical engineer with Procter & Gamble at that time, and he decided to come up with a better alternative to the cloth diapers in vogue in the 1950s. In 1956
Peaceful Nights, Playful Days – The Pampers Success Story Read More »
The story of Porter began in 2013 with three IIT Graduates, Pranav Goel, Uttam Digga, and Vikas Choudhary, who decided to establish a start-up in intra-city logistics. Pranav Goel spent the first ten years in Delhi, then shifted to Gujarat, which broadened his cultural viewpoint. As expected of a bright young student, Pranav made his
Moving Toward Success – Porter’s CEO Pranav Goel Read More »
One of the most significant achievements of Dove as a brand is that it has initiated a global conversation around the traditional concept of beauty. The main target is the unrealistic portrayal of beauty. Dove sought to turn on its head the whole advertising culture that propagated these beauty stereotypes by electing to work with
Let’s Change Beauty. How Dove Changed the Beauty Industry? Read More »
Who knew that a rich dark liquid would end up capturing the imagination of many people around the globe and also give a significant boost to economies across the world? Due to its status as one of the most traded commodities, it may concern people that demand could outweigh supply. But, for now, there’s enough
The Caffeinated Market and the Booming Trend of Coffee Shop Startups Read More »
The typical situation in the world about means of livelihood is that people are usually pursuing the next promotion and the corner office that comes with it. Either that or they are seeking funding for their startups. But owners of lifestyle startups are usually moving in a different direction. These business owners are looking for
Are Lifestyle Startups the New Innovation in the Market? Read More »
Entrepreneurs, as a norm, start new businesses solely to make money. With changing times, there has emerged something known as social entrepreneurship. This is because several people have shifted focus from merely accumulating profits to social responsibility leading them to create social startups. Here, we’ll go over what social entrepreneurship is all about, what roadblocks
What is Social Entrepreneurship? And Is the Time Ripe for Them? Read More »
Hype culture took off abroad roughly a decade ago but has come into India only over the past couple of years. Things intensified during the pandemic as the number of sneaker resellers grew in India. Either way, it demonstrates that Indians are thinking of shoes, especially sneakers, as an investment. Thus follows a rising class
The Star Of Mainstreet Marketplace- Vedant Lamba Read More »
Being their own boss is an aspiration for many. But how does one pursue it – particularly when they have a budget in mind? To bring their dream to life, would-be entrepreneurs have put in a lot of hard work and dedication coupled with extra efforts and sacrifices to run a lucrative business. An often
What Business Can One Commence With 10k? Read More »
When you enter a business, it is to make money, and it is also essential to know the break even point. When this happens, your business will become profitable faster and remain in the black even if there is a downturn. Knowing the revenue that needs to be generated will help you stay in the
How to Get Your Business to The Break Even Point Quicker? Read More »
In a conventional Indian Society, buying lingerie is, more often than not, an unpleasant experience. The shady shops operated by middle-aged men are not the ideal place to buy your lingerie. But we all got a savior named Richa Kar, who launched the online lingerie brand Zivame. Richa Kar was born in Jamshedpur and came
Launching Into Lingerie – Richa Kar And Zivame Read More »
Whether you’re a business owner, experienced manager, or entrepreneur, how you manage a business has a significant impact on your employees, company culture, and overall success. By paying close attention to the fundamental of business management, the entrepreneur can implement some of the best management practices to foster growth and success. This article elaborates on
What are Helpful Tips and Tricks for Better Managing a Business? Read More »